We’re happy to announce that we will be sponsoring the 7th Digital Marketing for Financial Services Summit Toronto, June 21-22, 2017 at the Westin Harbour Castle. This is Canada’s largest digital marketing event specifically designed for Financial Service Marketers. Join us at the event to learn the latest in digital marketing tools and tips, and […]
This post was authored by Christine Reyes originally appeared here on Liferay.com ————— What’s the Number One Priority for Marketers Today? Do you agree or disagree with the following statement? The number one priority for marketers today is to lead the company in finding new revenue and business opportunities. The majority of business leaders would say […]
Getting prospective customers to make the next step in the buyer’s journey is a difficult task. An effective, creative call-to-action (CTA) can help motivate prospective customers to take that next step. A CTA is an image or line of text that prompts your visitors, leads, and customers to take action (Hubspot). The ideal call-to-action is […]
People today expect an instant and seamless experience, regardless of how they engage with you. That might sound scary, but with the right tools in place, you can provide this type of experience. Once upon a time, businesses only had to worry about two types of engagement. Your customers would either come into your brick-and-mortar […]
“Kids these days…..” It’s a sentiment that is often passed around. Youth of today are often stereotyped as “lazy, entitled, and self-centered”. It is often stereotyped that some don’t have the drive of previous generations. Some think they are too idealistic, that their goals are impossible. Well, I’m here today to tell you that maybe […]
This post was authored by Claire Akin and originally appeared here on GuideVine. ————————————- How important is branding in your buying decisions? The last time you purchased a car, did you select your choice based on fuel economy, insurance costs, and price? Or did you buy your car based on how it made you feel? Our […]
It is likely that your business already has a lot of data; about your customers, prospects and processes. In 2017, data is everywhere. We have so much of it that sometimes we don’t know what to do with it. The problem is that most of the data we collect just isn’t very good (or we […]
As a financial advisor, do you sometimes struggle to find potential clients? Are referrals not bringing you the same quality of business as they used to? Eventually, your practice may grow beyond your network, meaning you may need to attract clients from the outside. It’s time to start marketing your practice online (if you aren’t […]
What: Innovation Jam Miami Where: Private Key Club | Wynwood, Miami When: March 16th, 2017 ——————————————– Veriday is excited to be presenting its flagship product, Digital Agent, at the Temenos Innovation Jam on Thursday, March 16th 2017 in Miami, Florida. The regional Innovation Jam showcases the latest demos by a variety of FinTech companies from […]
This post was authored by Corbin Murakami and originally appeared here on Liferay.com —————- Personalization is and has always been effective. Dale Carnegie once said “a person’s name is to that person the sweetest and most important sound in any language.” In a sense, he was making a case for adding a personal touch on […]
