Veriday’s Speaking Session
Throughout all of our presentations, our goal is to deliver valuable insights to marketers. As such, our CEO, Marc Lamoureux will discuss:
Smarter Content Personalization Strategies: The Missing Link In Customer Marketing
Personalization should go beyond attaching a first name in an email. Customers expect personalized content and want a human connection with organizations. Financial firms must explore smarter content personalization strategies that force them to think about their audiences and the context for their various interactions; a prerequisite for delivering great customer experiences!
Develop a blueprint to:
• Find a fit for content personalization
• Extract insight from existing information
• Prioritize strategies and audiences
Walk away with a five-point plan for implementing the right omnichannel personalization strategies.
To attend our presentation and many others, register for DMFS New York today.
Be sure to use our VIP Code for 20% off: VER20