A Step-by-Step Guide to Building your Field Marketing Program
Having a webpage is not a field marketing program. True field marketing need to provide the tools and capabilities to empower your teams, like financial advisors or insurance brokers, to be “out in the field” to attract new prospects.
To effectively enable this, they must be able to establish a full digital presence through Websites, Social Media, Newsletters, and more. Are you using your field teams to distribute your corporate messaging AND attract prospects to grow their AUM? If not, you should.
Watch our 45-minute webinar on-demand and learn what field marketing for financial institutions really means, examples of successful strategies, and how to deploy these capabilities to drive business growth.