Do Advisors Really Need Email Marketing?
This post was authored by Claire Akin and originally appeared here on GuideVine.
----------------------------
For all the fanfare social media marketing gets throughout the financial services industry, you would think email marketing is a…
![6 Lessons from Inbound Marketing in 2016 & What they Mean for 2017 [Part 2]](https://veriday.com/wp-content/uploads/2016/11/ThinkstockPhotos-538811846-495x400.jpg)
6 Lessons from Inbound Marketing in 2016 & What they Mean for 2017 [Part 2]
This is part 2 in the series “6 Lessons from Inbound Marketing in 2016 & What they mean for 2017”. In part 1, we discussed local SEO becoming more important, inbound marketing and blogging becoming a bigger part of the marketing mix,…
![6 Lessons from Inbound Marketing in 2016 & What they Mean for 2017 [Part 1]](https://veriday.com/wp-content/uploads/2016/11/2016-11-17-495x400.jpg)
6 Lessons from Inbound Marketing in 2016 & What they Mean for 2017 [Part 1]
Inbound marketing tactics change year-in-year-out. What are some lessons from inbound marketing to take into next year?
In 2016, local search was big contributor to traffic to business websites. This will lead to a huge emphasis on improving…
3 ways RIAs can attract new clients for long-term success
This post was authored by Jen Micklow and originally appeared here on FinancialServicesMarketing.com
————————
“The times they are a-changin’.” Bob Dylan first crooned these lyrics in his 1964 title track to acknowledge…
How Technology Can Help the Customer Journey for High Net Worth Individuals
The customer journey, like much of the 21st century, has changed to include more technological aspects. Digital advertising and “Googling” are a couple examples of technology that have changed the customer journey for the masses. They…
Do Financial Advisors Need LinkedIn Premium?
This post was authored by Claire Akin and originally appeared here on GuideVine.
We know that LinkedIn is a powerful networking platform for advisors, given that one in three professionals worldwide have profiles. The Pew Research Center…
3rd Annual Digital Marketing For Financial Services Summit
Everything Digital for Financial Services Marketers
Veriday is a proud to be sponsoring, speaking and exhibiting at the 3rd Annual Digital Marketing for Financial Services Summit (November 15-16, New York), one of the largest Digital Marketing…
Augmented Reality, Virtual Reality, and what it means for Advertising
Augmented Reality (AR) and Virtual Reality (VR) are arguably some of the next big technological advancements that will lead to a whole field of innovations never thought possible. What I’m trying to say is that with Virtual Reality, you’re…
What is the first step in a Website Design? The Customer comes first.
So, you’ve decided that it is about time to change or re-brand your website. When redesigning your website, what comes to mind first? Do you start thinking about the content, what to showcase on the website, or do you start thinking of the…
3 Reasons Financial Advisors Should Be Rethinking their Marketing Strategy for the Millennials
As the boomer demographic ages, and ultimately moves towards retirement, there should be an added focus on a new marketing strategy that targets the Millennial demographic – defined as the population of people born between 1982 and the mid…
