As web technologies continue to become more accessible and easy to use the volume of content that can be generated increases exponentially. Moreover, as the tools become more sophisticated, the more advisors have the ability to select and change the branding that appears on their website. If you couple these two perspectives and add on […]
Blogging is an extremely useful digital marketing practice that can generate leads by attracting new traffic to your website. It is a key strategy that many successful marketing organizations adopt in order to create a thought leadership position and add credibility to their brand. Here’s a short checklist to help get you started on your […]
Advisors with Digital Agent websites can now use two new features to attract new visitors to their website; blogging and event promotion. They will now have the ability to blog on their website and the ability to promote upcoming client-facing events they are hosting. These two new features will help extend the capabilities of Digital […]
Your website menu, often called “Tabs” or “Navigation” is a critical component for your website. Getting it right will help you accomplish two key goals. Your users will have a positive experience finding information on your website and Google will equally have an easier time crawling and ranking your website in search results. User and […]
We’re excited to launch a number of different interactive widgets to our library! Google Maps has never been so easy! Have you always wanted an interactive Google map on your website that your visitors can use to find your exact location? Well, look no further. As long as you’ve correctly typed in your address in […]
It’s 2014 and your portal needs to get RICH! It’s no longer enough to have a portal that just works and presents information to your end users from multiple different sources. Today, it’s just as important to have a rich and easy to use interface. The tooling available for the front-end today is the best […]
As of today, enterprise marketing users can continue to support their advisors web presence by using our newest authoring feature for Pre-approved pages. Yes, that’s right. With the help of enterprise marketing, advisor users can add fully populated pages to their website in 2 easy steps. Enterprise marketing support teams will create these pages with […]
I recently came across an interesting article discussing a current trend occurring in the investment advisor business arena. In short, the article warns advisors who have practices consisting mostly of either wealthy baby boomers on the verge of retirement or in retirement; “… the retirement-age population is expected to rise to nearly 20% of the U.S. population […]
Today, Liferay Inc., a leading open source portal software company announced the release of a Mobile SDK that will ship with Liferay Enterprise Edition 6.2. You can read about all the technical benefits here, but, so what does this mean from a business standpoint? Mobile application development isn’t a new concept and for the most […]
