How Design Thinking Can Make the Most of Your Digital Transformation Budget


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Swapnali Thakar

Director of User Experience and Product Strategy

Digital Transformation has received a push as organizations have been challenged these past few months.

It is important to ensure that we are building the right things for the right people at the right time. With a human-centred approach and design-thinking methodology you can embed efficiency in your digital transformation processes; thus maximizing your budget and delivering the desired business value.


• Gain a better understanding of your end-user of your digital transformation.

• Learn how to define the problems that are to be solved.

• Maximize your engineering investment through Test and Learn.

• The Dollars and Cents of how a small upfront investment will save thousands down the line.

• How to properly define your KPIs upfront to measure success.

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